The Human Capitalist
When you see an advertisement in a magazine and you go to the company’s website to buy the product but you can’t find it.
Sorry…just passing the time on my train to New York.
You should be able to go directly to a URL noted in the advertisement via your mobile device where that product is already queued up and ready for checkout.
I’d settle for being able to go to the website of a commerical that runs a good commercial.
Why aren’t more companies using their websites and blogs to amplify their traditional marketing mesage?
If a commercial is good, shouldn’t they let the public grab it and send it around the world?
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